As a small business owner, it can be challenging to gather valuable insights from your customers without breaking the bank. However, with the rise of online survey platforms, conducting market research has become more accessible and cost-effective for small businesses and SMEs in the UK. These platforms allow business owners to gather feedback, opinions, and preferences from their target audience, helping them make informed decisions and improve their products or services. In this article, we will discuss the best free online survey platforms for small businesses in the UK.

1. SurveyMonkey

SurveyMonkey is a popular online survey platform that offers a free plan for small businesses. With its user-friendly interface and customizable templates, creating surveys has never been easier. The free plan allows you to create unlimited surveys with up to 10 questions per survey and gather up to 100 responses. You can also view basic reports and analyze your data in real-time. For small businesses with a limited budget, SurveyMonkey’s free plan is an excellent option for conducting market research.

2. Google Forms

Google Forms is another free online survey platform that is perfect for small businesses. With its integration with Google Drive, you can easily create, share, and analyze surveys. The platform offers a variety of question types, including multiple choice, short answer, and rating scales. You can also customize the design of your survey to match your brand. Google Forms also provides real-time response tracking, making it easier for small business owners to gather and analyze data.

3. Typeform

Typeform is a visually appealing and user-friendly online survey platform that offers a free plan for small businesses. With its drag-and-drop builder, you can create beautiful and interactive surveys that engage your audience. The free plan allows you to create unlimited surveys with up to 10 questions per survey and gather up to 100 responses. You can also customize the design of your survey to match your brand and view basic reports. Typeform’s free plan is an excellent option for small businesses looking to create visually appealing surveys.

4. Zoho Survey

Zoho Survey is an online survey platform that offers a free plan for small businesses. With its intuitive interface, you can create surveys in minutes. The free plan allows you to create unlimited surveys with up to 15 questions per survey and gather up to 150 responses. You can also customize the design of your survey and view basic reports. Zoho Survey also offers advanced features such as skip logic and branching, making it a great option for small businesses looking to conduct more complex surveys.

5. SurveyLegend

SurveyLegend is a free online survey platform that offers a user-friendly interface and a variety of question types. With its drag-and-drop builder, you can create surveys that are visually appealing and engaging. The free plan allows you to create unlimited surveys with up to 10 questions per survey and gather up to 100 responses. You can also customize the design of your survey and view basic reports. For small businesses looking to create interactive surveys, SurveyLegend is an excellent option.

In conclusion, conducting market research is crucial for the success of any small business. With the help of these free online survey platforms, small business owners can gather valuable insights from their target audience without breaking the bank. Whether you are looking to create simple surveys or more complex ones, these platforms offer a variety of features to meet your business needs. So, don’t let a limited budget stop you from gathering valuable feedback and improving your products or services. Try out these free online survey platforms and take your small business to the next level.